A couple of months ago I blogged about a three day trip I took to Asheville, North Carolina and mentioned a fantastic product at the end of the final post – Broo Shampoo. The kind folks from the Asheville Department of Tourism gave me a sample of Boo Hydrating Shampoo because Broo is a locally made product that is made from real locally brewed beer – the signature drink of the town. I tried it, liked it and sent my blog post link to the founders of the company. (click here to read the original post) They were so excited they called to thank me and asked if I would try another product in the shampoo line (to address specific issues with my hair) to compare. I did and here are my thoughts…
The products: Broo Shampoo and Broo Conditioner for Smoothing
Test #1: Straight Hair Style
I wanted to try this product under several different circumstances in order to fully assess its effectiveness for de-frizzing my hair in dry, humid and downright rainy weather. It was also important to determine how it affected the various ways I style my hair. The first time I used it I straightened my naturally wavy/curly hair by blowing it out with an hair dryer then adding a straightening syrum and smoothing it with a heated flat iron.
Result: My hair really was noticeably more shiny and bended to my will much more easily than it does with my regular shampoo. It also felt luxurious, as soft as a mink’s coat. I actually ran my fingers through it all day long. Several people complimented my hair throughout the day as well. I felt like a movie star!
Test #2: Naturally Curly
The next test was a curly hair day. When the humidity increases here in Central Virginia there is no straightening that will work on my hair so I just let it go natural. The wrong product can turn my hair into a nightmarish frizzball so it is super important to use something that will encourage the curls to do their thing to the fullest. I washed and conditioned my hair with Broo Smoothing products, spritzed some curl holder on my wet hair and dried my bangs straight while the rest of my hair air dried.
The smoothing agents in Broo Smoothing formula (almond and hops oils according to the promotional pamphlet) caused my hair to form the most luscious curls it has ever produced with significantly less frizz. I loved what this stuff did for my hair.
My fabulous Broo curls held up in the rain as well- usually hair day doom for me.
This shampoo is a little thick and lathers into a sensuous shaving cream-like foam. The fragrance is quite pungent and hopsy to the point where I almost gagged the first time I used it. (The other Hydrating Broo’s odor was much more pleasant.) I was miserable with my head smelling that way but soon forgot about it as the hair compliments came all day long- no kidding. I am happy to withstand the smell to get the fantastic results. No one else finds it as horrid as I and I am getting used to it over time.
Put simply: I have yet to find a shampoo I like better for my hair.
Disclaimer: Broo provided samples for me to try at no charge but I am not getting paid by anyone to write about these products. The above opinions are all unsolicited me.
Happy Hair Days!
The Culture Maven